KidZania Singapore Joins Hands with Kids to Build a Better World

SINGAPORE, Singapore. KidZania Journal. April 12, 2016. (English). –KidZania Singapore was officially founded last night, becoming the latest city to join the world’s fastest growing family edutainment phenomenon, and opened its doors today welcoming families and children at Sentosa’s Palawan Beach.

Operated  by Themed Attractions Resorts & Hotels Sdn. Bhd., KidZania Singapore is the first stand-alone KidZania facility in the world and the only one housing a full Boeing-737 fuselage in its impressive airport ticket counters welcoming visitors.

Last night, the edutainment company held the protocolary Foundation Ceremony of KidZania Singapore, lighting the Eternal Spirit at the Central Plaza and officially becoming the 23rd metropolis of the ever-growing kids’ nation. Diplomats, government officials, representatives of different KidZania States, friends and family, all witnessed the vibrant ceremony, followed by a cocktail party that turned the city into a massive dance floor.

This morning, at the official opening day ceremony, KidZania Singapore signed a Memorandum of Understanding with the Singapore Workforce Development Authority (WDA) and the Employment and Employability Institute (e2i). As the first theme park in Singapore to partake in such a collaboration, KidZania Singapore is steadfast in its commitment to enhance productivity and staff training in the park.

KidZania Singapore also welcomed four new industry partners—the Singapore Police Force, the Singapore Civil Defence Force, Cest Moi, and Gardenasia Kids—bringing the number of industry partners to date to 37.

Said Xavier López Ancona, KidZania’s Founder and President, “We are pleased to bring KidZania to Singapore, as our 23rd KidZania Metropolis to open globally. Singapore’s location as a regional hub for families is well-aligned with our mission to bring KidZania to as many children as possible. We look forward to welcoming local and overseas families to step into KidZania, for the world’s best learning experience through role-play”.

Tunku Dato’ Ahmad Burhanuddin, Group Managing Director and Chief Executive Officer of Themed Attractions Resorts & Hotels Sdn. Bhd. said, “KidZania Singapore offers an unprecedented opportunity, not only for us to broaden our children’s learning path as we prepare them for the real world. But also to establish our long term view in supporting our ambition to drive new growth in the tourism economy as well as creating jobs in Singapore.”

Setting a New Milestone in Singapore: Helping Kids Learn through Role-play

Designed to be best suited for children aged 4 and above, KidZania Singapore works closely with real-world brands to create a city that is as realistic as possible. Children will be able to choose between occupations and activities through role-play, and learn about key values and life skills in the process.

With the new Industry Partners, kids can protect the streets as a policeman with the Singapore Police Force, save the day as a fireman with the Singapore Civil Defence Force, pamper themselves with a makeover using Cest Moi’s specially formulated products for children, and engage in green workshops to gain a greater appreciation of nature and environmental awareness with Garden Asia.

Kids will have a wide variety of options to try out their dream occupations, as well as have a better understanding of the skills and importance of each occupation. Parents will also be able to participate in selected role-play activities, as well as take an active role in understanding their children’s inclinations and learning process.

A smooth and efficient KidZanian city that blends with Singapore’s productivity focus

As part of the Memorandum of Understanding, KidZania Singapore has put in place various initiatives to empower its staff and increase productivity within the kid-sized city. They include self-help mobile kiosks, the use of RFID bracelets, a HR scheduler, notes counting machines for cash and kidZos currency, and solutions for inventory management and on-going maintenance. WDA and e2i will support KidZania Singapore’s training needs.

“The real challenge for any theme park is to maintain the energy behind its guest experience, which hinges upon its greatest asset – our staff. Training and empowerment of our collaborators, across all levels, are key to motivate them to passionately deliver guest experience of the highest quality,” said Leong Yue Weng, KidZania Singapore’s General Manager and City Mayor.

Safety considerations in KidZania Singapore

With safety being a top priority in the park, families and children who step into KidZania Singapore will be issued wrist tags to ensure that children will leave the premises only with an authorized adult. Safety features such as specially designed doors are incorporated into the park’s design to ensure a safe and child-friendly experience.

While tickets, subject to availability, can be purchased on-site at KidZania Singapore, families are encouraged to check and book online at kidzania.com.sg to secure their tickets and check the park’s availability.

KidZania Singapore operates 7 days a week, with tickets ranging from S$25 to S$58. Online ticket purchases are entitled to 5% discount off walk-in rates. All adults must be accompanied by a child aged 17 and below to check into KidZania Singapore. Children below eight years old must be accompanied by an adult whilst in the city.

KidZania Singapore Opening Hours:

Sundays to Thursdays: 10am to 5pm

Fridays, Saturdays, School holidays, eve of and Public Holidays: 10am to 8pm

For more information on KidZania Singapore, check out kidzania.com.sg and facebook.com/KidZaniaSingapore

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