Jeddah, Saudi Arabia. October 11^th 2018. KidZania, innovative edutainment global company, launched the B·KidZanian loyalty program in KidZania Jeddah. By being part of the B·KidZanian program, children will be able to become official CitiZens of KidZania by getting a PaZZport that identifies them with this “nationality”.

As children acquire more skills and earn more stamps on their PaZZports for each activity they perform, they will be able to advance through the three levels of B·KidZanian: Naturalized CitiZen, Distinguished CitiZen, and Honorable CitiZen. These levels offer different benefits for our CitiZens, extra kidZos when participating at selected activities, special discounts at the National Store, access to special activities, and eligibility to be part of the KidZania CongreZZ.

About the B·KidZanian program, Andries Fourie, Kidz Space GM, and KidZania Jeddah’s Governor, stated: “We strongly believe that the B·KidZanian program will help to empower kids to face the challenges in life, increase their appreciation for their parents’ hard work, and align with the Kingdom’s 2030 vision. It will also help them practice their leadership and share their knowledge and values with others. The B·KidZanian program is also a fun way to reward them for their choices while offering them one of the best edutainment and unique experiences worldwide.”

With over a million CitiZens in 15 KidZania Cities around the world, KidZania Jeddah now joins the B·KidZanian community, which encourages children to become change agents that can have a positive impact in their community and create a Better World!