KUWAIT CITY, Kuwait. KidZania Journal. June 17, 2013 (English). –Today KidZania opened its first kids’ city in Kuwait, delivering the brand of interactive kids entertainment that has fueled its global reach across 10 countries and to more than 25 million children. The award-winning company’s 13th location, KidZania Kuwait, joins Mexico, Portugal, South Korea, Indonesia, Malaysia, Japan, United Arab Emirates, Chile and Thailand in offering KidZania’s unique and ultra-realistic role-play experience within a kid-sized environment that inspires kids to learn and have a lot of fun.
KidZania Kuwait welcomes kids into its interactive kid sized city teeming with more than 80 real-world career choices and destinations. This indoor replica of a real-life, city, paved with streets and recognizable establishments and brands invites children ages 4-14 to take on leadership roles, manage finances and work together to run the city, making it the area’s premier play and learn education destination.
“With the launch of KidZania Kuwait, we welcome our 13th interactive city –bringing exceptional opportunities for growth and inspiration to millions of children around the world,” said Xavier López Ancona, president and founder of KidZania. “Our presence in Kuwait affords a brand new opportunity to inspire kids through authentic experiences that build imagination, confidence and community in an entertaining environment that caters exclusively to them.”
Located in The Avenues Mall, Kuwait’s largest and most-visited shopping and leisure destination, KidZania Kuwait greets young visitors with a 7,000 square meter kid-sized city where they can choose from real-world careers ranging from doctors and engineers to chefs and TV reporters, and interact with 82 city establishments including the airport, bank, city hall, hospital, petrochemical lab, cupcake factory, electronics service center, and restaurants.
“Kuwaiti families are especially excited about the opening of KidZania Kuwait –a one-of-kind indoor destination where children can escape the heat and role-play new careers in a realistic city setting that promotes active learning and fun,” said Fernando Medroa, Vice President of Leisure and Entertainment of M.H. Alshaya Co. and CEO of KidZania Kuwait. “Additionally, KidZania Kuwait opens another window to the world where Kuwaiti children can connect and collaborate with kids from around the globe.”
Like all KidZania metropolises, KidZania Kuwait uniquely caters to the local market and features culturally relevant touches like its Oil and Gas Laboratory, plus Oil and Gas Training Facility. Corporate partners also play an indispensable role in creating the park’s highly realistic kids’ city environment. Brands showcased at KidZania Kuwait include Abdul Samad Al Qurashi, Abyat, American University Kuwait, Aquafina, Asnan Tower, Bayt.com, Boots, Burger King, Dar Al Shifa Hospital, Debenhams, DHL, Early Learning Center, Easa Hussain Al-Yousifi & Sons Co., Justice, KAICO – Mobil & Michelin, Mothercare, NBK, Nissan, Pinkberry, Pizza Express, Potbelly, Qatar Airways, Starbucks, The Sultan Center, Vision Express, and Wataniya Telecom.
KidZania Kuwait opens to the public on June 17, 2013. Learn more by visiting its official website: kuwait.kidzania.com; or follow KidZania Kuwait on Facebook: www.facebook.com/KidZaniaKuwait, Instagram: www.instagram.com/KidZaniaKuwait, Twitter: www.twitter.com/KidZaniaKuwait, and YouTube: www.youtube.com/KidZaniaKuwait for additional exclusive content.
In related news, KidZania Cuicuilco (located in Mexico) was named “Most Innovative Retail & Leisure Concept 2013” by Retail & Leisure International (RLI). Celebrating the most outstanding contribution to retail and leisure conceptualization over the past year, KidZania is the only company to have won RLI awards for five consecutive years.
KidZania, Inc., headquartered in Mexico, is privately held. This award-winning concept is recognized globally for its unique blend of entertainment and education for children. Launched in 1999, there are currently 13 KidZania attractions in 10 different countries. Plus, there are another 12 locations under development in places like the United Kingdom, India, Brazil, Cairo, and more. For more information about KidZania, visit www.KidZania.com, on Facebook at www. facebook.com/KidZaniaOfficial, and on Instagram or Twitter as @KidZania.